Content marketing for SaaS & IT
that gets you results!
Content marketing is the most effective lead generation and organic growth strategy for SaaS & IT companies.
Over 60% of marketers report that content marketing generates demand.
We practice a proven goal-directed approach that's all about generating results and getting more high-quality traffic to your website.
Discover our 5-step lead-generating SaaS content machine:
Discover our SaaS/IT content marketing formula:
Get ready to grow
Effective content marketing starts with a strategy. Set your business for growth and more traffic! Learn more:
Craft effective content
Content should help your business grow and attract the right audience. We create SEO-optimized and sales-funnel-tailored texts that convert. Learn more:
Promote & distribute
We use proven and effective marketing strategies to get your content in front of your desired audience to drive more leads and direct high-quality traffic to your website. Learn more:
3 pillars of the SaaS/IT content
that converts
Sales funnel alignment
Good content writing helps you get more clients. We achieve this by adjusting your content to other marketing and sales activities in your company. The content we create is designed to help clients at every stage of the sales funnel.
Search Engine
Optimization
We know how to create SEO-optimized content and understand how effective search engine optimization works. If you want, we can take full care of your website’s SEO or work with your SEO consultant/agency.
Helpful
Content
We know Google's requirements for high-quality content and rely on both your and our knowledge and experience to make sure our texts are factually correct, unique, and, above all, practical from your prospects’ perspective.
Why our clients love working with us
We have been cooperating with Type2Sell for several years now. Most of all, I appreciate the quality of their texts and timeliness - always on time, always to the point, always written with SEO in mind, and, at the same time, in a style for people, not Google bots. Their texts are just fun to read! And analytics shows that I'm not the only one who thinks so. Those texts click very well and are read by our users. 100% recommendation!
Why should you invest in
content marketing?
The shortest answer is because it gets you high-quality traffic coming to your website. Many of those people are your future clients!
Our content marketing agency clients frequently get most of their web traffic from the search engine - thanks to top-notch content.
Content marketing can be the most effective sales enablement tool in your company, allowing you to achieve great results both concerning your sales and your brand.
3x
Content marketing can generate over 3x as many leads as outbound marketing, and it costs 62% less.
(Source: Demand Metric)
What will you get thanks to content marketing?
BETTER VISIBILITY ON GOOGLE
POTENTIAL CLIENTS' TRUST
IMPROVED LEAD GENERATION STRATEGY
MORE HIGH-QUALITY TRAFFIC
We helped them grow through content
Rank Higher Agency
Rank Higher Agency
SaaS content marketing case study:
PushPushGo is a SaaS company offering web and mobile push notifications. In just 6 months, the 5 top-performing articles on the PushPushGo website generated over 50,000 views and over 1,000 interactions, mostly from new visitors.
Some of the top-performing articles:
Results from just 5 top-performing articles in 6 months:
-
54,100 views
-
1,100 clicks
-
93.7% new visitors
Even the articles written by the Type2Sell team many months ago are still generating new traffic coming to our website. Some of those blog posts are still in the top 10 subpages visited on our website!
Renata Okrajni
PushPushGo
Get a free guide: IT/SaaS content strategy
Semrush: 80% of the most effective content marketing teams have a documented content marketing strategy.
What about you?
Discover 8 steps to an effective IT/SaaS content marketing strategy, and turn content marketing into the best lead generation strategy you've ever had.
Let's grow your SaaS/IT business through effective content marketing.
Type2Sell is a B2B content marketing agency located in Calgary, Canada. We provide services for SaaS, IT, and other B2B clients operating in Europe and North America.
Type2Sell LTD
301-1220 Kensington Road NW
T2N 3P5 Calgary, Alberta
Managing Director
@: mz@type2sell.com
